The new "Anyone Freetime" plan offers subscribers free talk time and text messages on a daily basis while the "Anyone World" calling plan allows mobile customers virtually unlimited calling to the US, Canada and the United Kingdom (fixed lines) for a flat rate.  Both plans offer significant savings and are available to prepaid and postpaid customers.

More savings will be available to consumers when the "Big Sale" kicks off on May 7.  The special promotion will run until the end of July with new handset models being discounted each month.

With "Anyone Freetime" prepaid customers get two hours free talk time, 20 free text messages and 20% off international calls daily, for a weekly fee of only $200.  For postpaid customers, a monthly subscription of only $800, will see them receiving a 20% discount off all calls to the US, Canada and the UK (fixed lines only); 3600 off-peak minutes to other bmobile numbers and 600 text messages to other bmobile customers.

"Anyone World", which is available to prepaid subscribers only, allows customers up to 2500 minutes of calling to the three most popular overseas destinations for a monthly fee of $999.

The "Big Sale" promotion follows on bmobile's one-day handset sale held last month at CWJ's Knutsford Boulevard store, which received an overwhelming response from customers, who lined up around the back from as early as 7am to take advantage of a 50% discount on phones.

"That sale was originally supposed to be for an hour but because literally hundreds of people turned up we had to keep it going for the entire day we even had to stay open late," Paul Hamburger, CWJ's Head of Mobile explained.

"Now the public will be able to buy phones at their convenience because the sale prices will obtain for several weeks," he added.

This latest suite of offers continues CWJ's commitment to introducing market-leading initiatives designed to make communication more affordable for everyone in Jamaica.  "There is no doubt that Cable & Wireless is Jamaica's most innovative mobile service provider as it relates to value and affordability," President and CEO Rodney Davis said.

"For almost two years, we have had the most affordable mobile plan on the market.  Our 10/8 rate for calling any network is without doubt the best value for mobile customers, and it has provided the platform for us to now offer other plans which provide even more savings to customers," he added.